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About Richard Lowe & H1 Professional Writing

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What is H1 Professional Writing?
Our Writing Philosophy
Before H1 Writing
Portfolio

What is H1 Professional Writing?

H1 is a professional writing agency founded by Richard Lowe. The agency offers all sorts of writing services, with a focus on articles, product descriptions, social media sets, and YouTube optimization.

The writing is a blend of unique creative content with the complex technical structure needed for SEO, brand voice, and driving internet traffic. If you have need of any other professional writing, please, just reach out and a customized proposal can be crafted. We are almost always contracted out as ghost writers. In other words, we work in the background and you take the credit for the work.

All writing follows the Chicago Manual of Style, and perfect copy will be delivered. Opportunities for revisions are certainly available, but after a thorough onboarding process, you will find little need to make changes. Copy can be provided in HTML if that would be preferred, along with SEO titles and descriptions. Resized copyright free images, with alt text and descriptions, can be provided as well, if desired.

At the heart of our writing is an intense attention to detail that flows easily for the reader, keeping them on the page for longer. Anchored Table of Contents (TOCs) and proper heading structures allow for great readability and checks all the boxes for search engines. No matter the complexities of your profession, we are great researchers, able to think critically and break sophisticated topics down into terms that your consumers can enjoyably digest.

Our Writing Philosophy

Since we are talking about philosophy concerning written content for digital marketing strategies, let’s quote Neil Patel instead of Sartre.

Create content that teaches. You can’t give up. You need to be consistently awesome. – Neil Patel

We take a very top-down approach with clients. During our onboarding process, you start by telling us what you need, and then we start to delve deeper. We will ask questions until we have a clear picture of your brand’s customer base, voice, and objectives.

We look at your brand as a living entity. While valuable details of your specialization are critical to all pieces of content, readers are not as interested in the monotonous mechanisms of the business machine, as they are in real life relatability.

Professionals have worked hard to achieve their success. The technical terminology of their specialization that they learned from school, mentors, and their peers, is something they earned and should be proud of. However most readers struggle following technical papers, and when they run into too many words unfamiliar to them, they lose interest.

H1 believes that the research and discoveries of scientists, doctors, and other specialists, is the most interesting content in the world. It is our objective to help your business expand by transforming that work into writing that captivates readers and effectively spreads the knowledge and skills you have worked so hard to attain.

Before H1 Writing

Richard Lowe became inspired by an idea while attending the University of Massachusetts as a journalism student. He worked as a field technician to a graduate student studying a threatened species of turtle, and found the work fascinating.

With radio telemetry equipment to track the project’s turtles in and out of swamps, he plotted their movements using GPS. He found nests by following trails of thread tied to female turtles’ carapaces through thick wetlands and forests during egg laying season. At night, he tracked hatchlings with UV lights.

The paper being written by the graduate student was, understandably, full of technical terminology specific to the research. Richard saw the project as an exciting adventure that almost anyone would like to read about, but immediately identified that most people would not and could not read the paper that would be published by the project.

After graduating, he struck out into the word of business inspired by the idea of taking a technical paper and turning it into something that the everyday public could enjoy. At the time, he did not know how to make that dream a reality. He began a 14-year career in the financial sector, first as a futures broker and then as an IAR. He learned about all aspects of investing, including the absurdities of some structured assets, like credit default swaps.

Later, he went into business for himself as an online marketer in the legal cannabis space. He realized the significance of introducing a new commodity to the economy, saw the passion of cannabis entrepreneurs as they tried to navigate a severely restricted industry, and watched in fascination as a deeply prejudicial stigma began to be dismantled.

Passion, inspiration, and knowledge, all led to H1 Professional Writing.

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